The Digital Marketing Journal

This is our digital marketing journal. We talk about all things related to Digital Marketing, SEO and Website design.
August 23, 2018
Published by Daclaud Lee at August 23, 2018

How To Hire an SEO (With A Message From Google)

Before You Hire an SEO As an SEO Consulting agency, we encourage you to watch this official video from Google. Before you hire a SEO, we want you to understand what SEO is all about. Here is some basic information about SEO that you may find helpful so you can learn how to hire an SEO. If you are interested in speaking with a representative from Archmore Business Web, then please call: (614) 568-7500 and a representative will be happy to help. How to Hire an SEO: Read these important articles before you hire an SEO: SEO For Beginners Local Search and Citation Building Black Hat SEO Guide (What You Should NOT Do) Long Tail and Short Tail Keywords SEO […]
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February 25, 2020
Published by Daclaud Lee at February 25, 2020

Bright Local No Longer Reporting Yahoo Rankings

From March 1st, Yahoo will not be featured in Local Search Rank Checker Report and Local Search Audit reports. You’ll no longer be able to request rankings from Yahoo or Yahoo Local, and these columns and sections will be removed from the relevant reports.
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February 23, 2021
Published by Daclaud Lee at February 23, 2021

Why SEO is Essential to Service Area Businesses

SEO (Search Engine Optimization) is essential for Service Area Business (SAB). If your business serves your customers outside of your physical location, then you are a SAB and therefore, a good SEO strategy will be essential to your business. We explain how you can get your website ranked in the search engines in different geographical areas using keywords.
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February 24, 2021
Published by Daclaud Lee at February 24, 2021

How do Landing Pages Work?

In a nutshell, a Landing Page is a web page that appears (where you "land on") when you click on a link. This link can be an email link, a blog link, a social media link, a link from an ad, a QR code or an organic search link. A landing page can be any page on your website that you intend for visitors to find. Landing pages are an important aspect of every website and is essential for digital marketing and SEO strategy.
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August 27, 2021
Name, Address, Phone Number and Website (NAP + W)
Published by Daclaud Lee at August 27, 2021

Local Search and Citation Building

A local search citation is any online mention of the name, address, phone number (and website) for a local business. There are many websites where a local business can get a citation. These include actual local business directories, news sites, blogs, classified ad postings, social media platforms, apps, and private blogs.
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September 29, 2021
10 SEO Essentials for 2018
Published by Daclaud Lee at September 29, 2021

15 Must-Do SEO Implementations and Tips For 2022

Search Engine Optimization can be confusing and frustrating to someone who is unfamiliar with the SEO world. Since Google does not exactly explain how their algorithms work, we must rely on trial and error as well as information documented and shared among the SEO community.
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March 28, 2022
Published by Daclaud Lee at March 28, 2022

Optimizing Google Image Search to Drive More Traffic

Images are a powerful, but underrated tool to attract traffic from many sources. They make searches and social shares visual, and a picture is worth a thousand clicks. In this section, I’ll share with you some of my methods for using images to drive more visitors to your website.
Do you like it?
Read more
August 23, 2018
Published by Daclaud Lee at August 23, 2018

How To Hire an SEO (With A Message From Google)

Before You Hire an SEO As an SEO Consulting agency, we encourage you to watch this official video from Google. Before you hire a SEO, we want you to understand what SEO is all about. Here is some basic information about SEO that you may find helpful so you can learn how to hire an SEO. If you are interested in speaking with a representative from Archmore Business Web, then please call: (614) 568-7500 and a representative will be happy to help. How to Hire an SEO: Read these important articles before you hire an SEO: SEO For Beginners Local Search and Citation Building Black Hat SEO Guide (What You Should NOT Do) Long Tail and Short Tail Keywords SEO […]
Do you like it?
Read more
February 25, 2020
Published by Daclaud Lee at February 25, 2020

Bright Local No Longer Reporting Yahoo Rankings

From March 1st, Yahoo will not be featured in Local Search Rank Checker Report and Local Search Audit reports. You’ll no longer be able to request rankings from Yahoo or Yahoo Local, and these columns and sections will be removed from the relevant reports.
Do you like it?
Read more
February 23, 2021
Published by Daclaud Lee at February 23, 2021

Why SEO is Essential to Service Area Businesses

SEO (Search Engine Optimization) is essential for Service Area Business (SAB). If your business serves your customers outside of your physical location, then you are a SAB and therefore, a good SEO strategy will be essential to your business. We explain how you can get your website ranked in the search engines in different geographical areas using keywords.
Do you like it?
Read more
February 24, 2021
Published by Daclaud Lee at February 24, 2021

How do Landing Pages Work?

In a nutshell, a Landing Page is a web page that appears (where you "land on") when you click on a link. This link can be an email link, a blog link, a social media link, a link from an ad, a QR code or an organic search link. A landing page can be any page on your website that you intend for visitors to find. Landing pages are an important aspect of every website and is essential for digital marketing and SEO strategy.
Do you like it?
Read more
August 27, 2021
Name, Address, Phone Number and Website (NAP + W)
Published by Daclaud Lee at August 27, 2021

Local Search and Citation Building

A local search citation is any online mention of the name, address, phone number (and website) for a local business. There are many websites where a local business can get a citation. These include actual local business directories, news sites, blogs, classified ad postings, social media platforms, apps, and private blogs.
Do you like it?
Read more
September 29, 2021
10 SEO Essentials for 2018
Published by Daclaud Lee at September 29, 2021

15 Must-Do SEO Implementations and Tips For 2022

Search Engine Optimization can be confusing and frustrating to someone who is unfamiliar with the SEO world. Since Google does not exactly explain how their algorithms work, we must rely on trial and error as well as information documented and shared among the SEO community.
Do you like it?
Read more
March 28, 2022
Published by Daclaud Lee at March 28, 2022

Optimizing Google Image Search to Drive More Traffic

Images are a powerful, but underrated tool to attract traffic from many sources. They make searches and social shares visual, and a picture is worth a thousand clicks. In this section, I’ll share with you some of my methods for using images to drive more visitors to your website.
Do you like it?
Read more
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